Marketing Manager — Grand-Chem LTD
Mar 2025 – Present • Accra, Ghana • Ghana, Burkina Faso, Côte d’Ivoire, Togo, Mali
- Lead B2B marketing & customer success for Ghana and francophone West Africa—prospecting, proposals, onboarding, after-sales, and renewals.
- Built a standardized client onboarding system (KYC, credit terms, specs, COA/TDS pack, SLA sign-off) that streamlines hand-offs to operations & finance.
- Plan & execute digital + offline marketing: Google/Meta ads, market visits, distributor partnerships, trade events, and ABM for francophone markets.
- Coordinate duty-paid cross-border shipments with full customs documentation and OTIF follow-through; maintain strong client partnerships.
- Drive BRCGS (BRC) Food Packaging certification readiness: gap analysis, HACCP/traceability/GMP SOPs, staff training, and audit evidence management.
- Initiated a Factory Plant Operations mobile app (Flutter + Firebase) for job tickets, production/QC logs, and status tracking.
- Voice-of-Customer: in-person visits (FR/EN), requirement capture, and QBRs to align volumes, lead times, and quality KPIs.
Skills: Sales · B2B · Sales & Marketing · Salesmanship · After-Sales · Presales · Customer Relations
Tools: Google/Meta Ads · Sheets/Notion/CRM · Flutter & Firebase (internal) · Docs automation



